Sunflower Hill at Irby Ranch is a residential community providing affordable, independent housing for people with intellectual and developmental disabilities, including autism, Down syndrome, cerebral palsy, epilepsy, and other chromosomal abundancies, in a welcoming and supportive community.
When it comes to crafting the vision for a new home community, we start with the residents, the builder team and directly involve the community. We know when we create an identity for people to call “home”, it provides the…
Branding is essential today as start-ups and established companies alike strategize how best to present themselves to the public, client and customer. When Argus was hired by BRIDGE Housing to name, design the identity, signage, artwork and overall branding strategy…
I admit it. Trends reports are as interesting to me, as they are to most designers. It’s interesting to see what others are doing and certainly, most everyone wants to know about the latest trends. At the same time, I…
Jeff Breidenbach writes on brand and wayfinding, 3 Things, each month. Property branding’s has an influence on the development team. Here are operational impacts that may not be top of mind. Provides Meaning The ultimate goal of property branding is…
The award-winning St. Joseph’s campus in Oakland succeeded through three guiding principles, used to create a clear vision for the properties in this diverse campus, on which was built a highly effective brand platform: Connection: Connecting a community of people…
If you start with the premise that research and outreach form the foundation of success when developing a property, community outreach is the cornerstone of that foundation. Future residents and community members yearn to connect with where they live and…
